Good&Co

We rebranded Good&Co to align its visual identity with an expanded mission of culture-fit hiring for both B2B and B2C markets.

project overview

In 2019, we rebranded Good&Co to align its visual identity with an expanded mission of culture-fit hiring for both B2B and B2C markets. We developed a cohesive design system and streamlined interface to improve usability across mobile and web platforms. By refreshing the brand and enhancing the user experience, we helped Good&Co better communicate its value, driving engagement and fostering more productive, aligned workplaces.

project type

Rebranding & Design System

year

2019

my role

Art Director & Design Lead

client

Good&Co